Hi, I’m

Liron
Tocker.

I build design teams that turn enterprise data into insights that fuel business decisions.

About

I’m a design leader with 25+ years across design strategy, UX and design ops - and a career-long obsession with making complex things feel simple.

My work lives at the intersection I love most: mountains of data on one side, people making real decisions on the other, and design as the discipline that connects them. I’ve spent my career in that space - leading design for enterprise products in procurement, supply chain and operations, used by thousands inside the world’s largest organizations.

My current passion is leading design organizations through the AI transition - scaling teams, taste and judgment when production is no longer the bottleneck. You’ll find me writing about this and other adjacent topics at Design with Liron.

Two decades of design & leadership at

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